Abby Helmuth, Senior Partner Success Director, joined SeedTrust as a Certified Paralegal in 2019 with many years of assisted reproductive legal experience and a dedication to helping intended parents build their families. She earned her Paralegal Certification at the University of San Diego in 2016. Prior to transitioning to the Partner Success Director, she managed over a thousand surrogacy and egg donor accounts as a Legal Manager/Paralegal at SeedTrust. Abby is passionate about providing clients with escrow tools and resources that offer the highest level of transparency and security to minimize the risks that may jeopardize intended parents’ funds, surrogates’ and egg donors’ disbursements and agencies’ reputations.

Adam Winder, a dedicated leader in the Assisted Reproductive Technology (ART) industry, significantly contributed to SEEDS' advancements as President. He organized and professionalized SEEDS, helping the organization achieve core goals and priorities. Under his tenure, SEEDS accomplished milestones like establishing an officer team, expanding the Board, hiring a program director, publishing standards, increasing education offerings and events, and membership growth. Now, Adam aims to transition from President to the Board to continue contributing to SEEDS. Adam's companies, including SeedTrust Escrow and Orchid Software, have revolutionized ART escrow, enhancing efficiency and security while introducing new technology and innovative solutions. Before his involvement in the ART industry, Adam had a successful career in financial services at a large bank, holding leadership and strategy roles. He also serves on the Board of Making the Grade – Hope for African Youth, supporting impactful organizations. Adam is a devoted father who believes in making parenthood accessible to all and finds great fulfillment in serving the ART industry.

Zach French is a bar certified attorney in the State of New York and currently serves as Vice President of SeedTrust. He provides oversight and support to the legal, sales and marketing departments. Zach's wealth of experience is united by a core philosophy of building better connections within thriving ecosystems through education, sales, and strategy. With a high-level perspective, he identifies shared goals, develops effective communication strategies, and leverages technology to drive progress. Zach's connection to the ART world began when he and his wife, Alexandra, embarked on their own surrogacy journey, after Alexandra's battle with breast cancer. The tremendous mental and financial toll from their journey led them to establish the Gift of Surrogacy Foundation (GSF). Within just one year, GSF has raised to issue its inaugural grant to cover the full cost of surrogacy for an amazing couple. Zach firmly believes in expanding the surrogacy ecosystem, and making it more accessible through his roles as VP of SeedTrust and Co-Founder of Gift of Surrogacy.